Houston Home Staging

Introduction: An Overview of Home Staging

Home staging is the act of grooming a home to make it more attractive to potential buyers and to raise the value of the home. Home Staging is much more than just helping sellers decorate their homes. Home Staging is the art of preparing a home for the real estate market. Home staging is all over the media with shows like "Designed to Sell" highlighting the importance of getting your home market ready.

Homes Sales

Homes are taking longer to sell than a year ago. Homes that have not been enhanced are the ones that sit on the market for a long time or they receive "low ball" offers. Homes that have that “lived-in” look can take longer to sell as buyers struggle to look past things that need to be improved, repaired or find it difficult to visualize themselves living in the property because of personal clutter, cramped spaces and unimpressive presentation. Homes that are Staged using simple techniques sell faster and for more money. 63% of staged homes sold for the asking price in 6 weeks. 40% of staged homes sold at their first open house.

Contemporary home staging and redesign techniques, as featured on HGTV, help empower your home with the "WOW" factor ordinarily attributed to model homes. By presenting potential buyers with a fully furnished home instead of empty rooms, sellers and agents are able to sell homes faster and for more money.

Sell Your House

Sellers seem reluctant to do a bit of "sweat equity" before they put their homes on the market. Sellers have only one opportunity to make the best and lasting impression. Selling ones home is often an emotional experience. Some real estate agents help sellers Stage the home themselves. Most listing agents agree, however, that vacant homes show better with staging and will encourage sellers to hire a professional stager.

UNSTAGED

STAGED

UNSTAGED

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Buyers in Today's Market

Buyers need to make an emotional attachment to your home before they can make an offer to purchase. Buyers are drawn to these well-maintained homes that are fresh, well-decorated and in perfect condition. Buyers imagine their furniture, their pictures, their children and even pets in a home before they purchase.

Stage Your Home, Sell It More Quickly!

Home Staging is the very best proven way to get top dollar for your home as you prepare it for sale. Home Staging is merchandising your product to its' fullest potential. Home staging is quite possibly the single most profitable decision you could make when trying to sell or rent your east end property from estates to beach bungalows to retail spaces.
 

Are you interested in selling your Houston home quickly? . . . Well staged homes sell 30-50% faster than their counterparts.

"There were three other loft units with the same floor plan for sale in our Bayou Lofts building and ours was priced at the high end of the market. Our unit sold faster than any of the other comparable units. I attribute our home sale success to our Houston realtor, Paige Martin, and the incredible job she did staging our loft."

-- Houston Loft Owner

 

Statistics:  What Can Home Staging Do?

• 4.7% average increase in home sale price
• 54% decrease in average time on market

This data is from a study the Village Voice completed in March 2000 on 2772 total properties including 129 staged properties ranging in price from $229,000 to $4.8 million.

Home Staging is the very best proven way to get top dollar for your home as you prepare it for sale. Home Staging is merchandising your product to its' fullest potential. Home staging is quite possibly the single most profitable decision you could make when trying to sell or rent your east end property from estates to beach bungalows to retail spaces. Home staging is about creating an environment where the home buyer sees themselves in the home and knowing it must be essential to their lifestyle.

Information for People Looking To Sell Their Home

Next Article: Tips For Getting Top Dollar For Your Home

For more information on Houston home staging and Houston real estate marketing services, contact Paige Martin at 713-384-5177 or email Paige@HoustonProperties.com for staging tips and information on how to receive a free Houston home staging analysis for select properties.